WHY now?

Did you know that for every dollar spent on childcare, two dollars flows into the economy? (PwC, 2019)

With unemployment at its highest in 22 years, and coronavirus set to leave a permanent scar on families and the economy – we need strong leadership to even the playing field for parents and businesses trying to rebuild our society.

Make no mistake – women and families have been calling for more accessible childcare for decades. And for decades we have been told that it was out of the question. That was until April 2020, when the Government decided to make it free, overnight

We can’t snap back now. 

We must forge forward with reform of the Early Childhood Education and Care system and the Child Care Subsidy (CCS) to create the future we know is possible.

Change starts with making it free, for good and for all.
MAKE IT FREE

WHAT are we calling for?

Currently, the Early Childhood Education and Care (ECEC) system and Child Care Subsidy is failing families who are struggling to afford the care they desperately need for their children. 

By making it free overnight, the Government acknowledged the life-changing impact that having free and accessible childcare would have on businesses, families and the economy. 

Now is not the time to snap back. Now is the time to make it free for good, and for all. 

The Government needs to know that Aussie businesses and families care about this issue, and that we are watching for their next move.

We are calling urgently for the Government to reform the Early Childhood Education and Care system and Child Care Subsidy by committing to:

Make childcare free permanently for every Australian family

Ensure that every Australian child has access to quality childcare

Pay early childhood educators and carers a fairer wage

WHO IS behind this?

This movement is made up of Australian families and businesses, and is led by a group of passionate and predominantly women-led organisations including: Logie Interiors, Verve Super, Frankly Co, Shebah, Women’s Agenda, Her Lawyer, The Parenthood, Pirkx and more. 

We gratefully acknowledge the work that has been done before us, including:

The Parenthood: Say No To Snap Back Campaign

United Workers Union: Big Steps Campaign

The Minderoo Foundation: Thrive By Five

Early Childhood Australia: Early Learning Everyone Benefits

We also recognise the disproportionate impact that this issue has on some Australians more than others. We are striving to be a diverse movement that represents Australians from all walks of life, abilities, family situations, genders, and locations.

That’s why we would love you to be part of our call for change.

Many have already added their voice to the call to ‘make it free’ by signing our petition, and dozens of businesses have thrown their weight behind the movement to help build a better future for us all. 

SIGN the petition

We, the undersigned citizens and businesses of Australia, are calling on the Government not to snap back free childcare, and instead to reform the Early Childhood Education and Care system and Child Care Subsidy by committing to:

Make childcare free permanently for every Australian family

Ensure that every Australian child has access to quality childcare

Pay early childhood educators and carers a fairer wage

Making it free, for good and for all, will create a positive impact on the social and economic situation of families, give the economy a much-needed boost, and build the foundations for future generations to thrive.

Let’s make it happen.

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